Summer’s been amazing, but after so much heat, humidity, swimming, and styling, your hair might be struggling right about now. Ready to hit the reset button to get it through the final stretch of the season?
There’s never a bad time to embrace a simpler routine, but August is uniquely aligned with the goals of clean beauty. When you strip away the fluff and excess, your hair can look its best while breathing, recovering, and preparing for whatever comes next.
To help you infuse health into sun-stressed strands, we’re giving you a special promo — up to 30% off on all our clean beauty formulas.
Keep reading for five reasons to embrace a minimalist haircare routine this August.
Why Late Summer is the Best Time to Simplify Your Hair Routine
Heat and humidity mean oily scalps—keep things light with fewer formulas
When heat and humidity peak in late August, don’t be surprised if your hair feels greasier than usual. The extra moisture in the air can cause your scalp to overproduce a natural hair oil called sebum, which weighs down hair at the roots.
The worst thing to do when your scalp is greasy? Layer heavy formulas on top. Instead, switch to gentle products made without filler ingredients.
Anything from Neuma will help keep things light (we only make clean formulas), but we especially recommend Re Neu Clarifying Shampoo and Re Neu Conditioner for greasy hair. Between wash days, zap away oil instantly with Re Neu Dry Shampoo.
Gentle formulas reduce natural summer shedding
Did you know that hair naturally thins in late summer? Because more hair is in the ‘resting’ phase of growth, it’s normal to notice your hair growth stalling or feel you’re losing more strands than usual this time of year.
If that resonates, you might want to re-read the ingredients on your shampoo bottle. Harsh formulas can worsen hair loss, especially if they contain sulfates, parabens, certain alcohols, and artificial fragrances.
Clean formulas, on the other hand, are gentle enough to nurture scalp health, laying the foundation for natural, resilient hair growth. If your hair is feeling extra flat these days, our fan favorite duo Neu Volume Shampoo and Neu Volume Conditioner will help reclaim its body and bounce!
After months of summer styling, natural textures help hair recover
Heat-styled hair and soaking up sunshine are staples of summer fun, but both accelerate hair damage. So, if your social calendar is winding down with the season, now might be a great time to experiment with your natural texture.
To kickstart your hair’s recovery, start with Neu Repair Shampoo and Neu Repair Conditioner, using Neu Repair Treatment Masque at least once a week. After showering, prep hair for air drying with Neu Repair Leave-In Treatment. Your future self will thank you!
Cold weather is around the corner, so embrace air drying while you can
Another reason to go all-natural before summer comes to a close? Once cold weather arrives, air drying isn’t as comfy, making the warmth of the blow dryer extra tempting.
But throughout late summer, you can enjoy the simple pleasure of air drying your hair in sunlight! To maximize the results, follow your leave-in treatment with Neu Styling Air-Dry Shaper. It smooths and strengthens your natural texture, adding body, soft control, and shine for an effortless finish.
Embrace the change of seasons with a fresh start
If you’re the type of person who loves capitalizing on the momentum of a fresh start, the change of seasons is the best time to embrace something new. By simplifying your haircare regimen now, you’ll build a productive routine that works and lasts!
For a personalized guide to selecting the right clean beauty formulas for your hair goals, take our three-minute Hair Quiz.
What was your favorite product of the summer? What are you excited to try next? We love hearing about your clean beauty journeys, so tag us in your latest look on Instagram (@neumabeauty) and TikTok (@neumabeauty)!
