You asked, and we answered! We’re thrilled to finally introduce a new and highly anticipated member of the Neuma Re Neu family: the Re Neu Dry Shampoo.

Here at Neuma, nothing is more important than clean, simple formulas powered by cutting-edge cosmetic technology. That, and making sure our Neuma customers feel fresh, fabulous and fierce – no matter how long it’s been since wash day!

From leveraging earth-friendly ingredients to fighting oily roots to boosting volume in a flash, here’s everything you need to know about the all-new Re Neu Dry Shampoo.

Re Neu Dry Shampoo, keep your hair fresh!

The Re Neu Dry Shampoo: Clean Beauty, Clean Results

Let’s Talk Ingredients

If you’re new to Neuma, allow us to shine a spotlight on our ethos: We strive to be the clean hair care of tomorrow, meaning every decision we make benefits our planet, people, and performance.

So, when it comes to crafting new products in the lab, we always cultivate vegan formulas with none of the 15 toxic or questionable ingredients typically found in drugstore products. This even applies to the curation of aromas, a common loophole brands use to sneak them in.

The Re Neu Dry Shampoo is no different!

Our primary ingredients for this fast-absorbing formula are rice starch and plant cellulose. This dynamic duo works together to soak up sweat, odor and oil without weighing down roots or leaving behind a white cast. Both are also quite gentle, leaving room for added volume and texture.

As for aromas, Coconut Kalette is the signature scent, adding even more freshness to the velvety, satin finish. It also eliminates odors, allowing the subtle tropical scent to take center stage.

Have you tried dry shampoo before, but couldn’t stand a chalky white finish? Thanks to our talc-free, translucent formula, our take on dry shampoo doesn’t have that problem – dark hair or not.

TLDR, we’ve curated the perfect dry shampoo formula, clean beauty edition.

New to Dry Shampoo? Here’s When to Use It

Dry shampoo is a jack of all trades. Its main function may be in the name (an alternative to washing in the shower), but once you find your dry shampoo groove, you’ll fall in love with its creative possibilities.

Re Neu Collection, try our new addition: Re Neu Dry Shampoo!

Here are a few ways to make the most of it:

  • Trying to make your hair color last longer? Use dry shampoo between washes to extend the life of your dye and toner.
  • Don’t have time for an everything-shower after the gym? Spritz some dry shampoo at your roots, and you’ll feel as good as new.
  • Spent all day outside? Spray some dry shampoo before dinner to zap away the sweat buildup.
  • Tired of waking up to greasy hair? Apply dry shampoo before bedtime to absorb oil all night long.
  • Need a fast way to reclaim some texture? Use dry shampoo along the mid-length of your hair to add some body and volume.

Welcome to the beauty world of dry shampoo – we’re so happy you’re here!

How to Get the Best Dry Shampoo Results

We’re firm believers that there’s an art to spraying and styling with dry shampoo. Before breaking out your new Re Neu Dry Shampoo, let’s review some dry shampoo tips!

For maximum oil absorption and peak softness, here’s what we recommend:

  1. Section your hair (when it’s dry, of course), just like you would for curling or straightening.
  2. Spray your dry shampoo along your roots, one section at a time. Aim to hold the can 4-6” from your hair.
  3. Wait 30 seconds for the dry shampoo to absorb, then massage it into the scalp and use a comb to distribute it down the shaft of your hair.

For added volume, go back through each section with a blow dryer.

And voila! You just conjured up wash day results in a flash.

We know this release has been a long time coming, so we’re just as excited as you are to see the Re Neu Dry Shampoo in action!

Especially because this weekend only, you can purchase Re Neu Dry Shampoo + all of your other Neuma summer faves at 25% OFF! Use code: "MEMORIALDAY" at checkout now through 5/27 at 11:59 PDT and get ready to save.

And, as you start spraying and styling, don’t forget to share your results on Instagram (@neumabeauty) and TikTok (@neumabeauty). We’ll keep sharing our latest tricks and trends, so make sure you’re following along for the latest on the Re Neu Dry Shampoo and more.

See you there!